Virtual Office 101

Working from home is nothing new for REALTORS. However, using virtual tools, learning via zoom and showing homes without a client has become the new normal. How can agents make the adjustment today?

It’s Time to Take Learning Seriously

In order to have the lifestyle of an entrepreneur, I had to take real estate seriously.  I had to learn the business and take ownership of learning it.  So I did, I became not just a REALTOR, I became a student of real estate.  If I needed information I made sure I was in the … Continue reading It’s Time to Take Learning Seriously

Easy Ways to Build Better Social Media Graphics!

In the world of technology, we have so many options to build info-graphics for our industry. But many of us I have no clue on where to begin.  No matter what business you're in, it's important to understand that your brand matters when you post on social media.  Whether it’s Instagram, IGTV, Facebook, Snapchat, LinkedIn, … Continue reading Easy Ways to Build Better Social Media Graphics!

No Leads on Facebook? I have the Solution!!

I was recently asked this question...... 📽 ⭐I’ve been creating videos for 30 days on Social Media and still no leads. Guess What? I have the solution. ⭐🎥 If you are creating videos consistently and still no leads, then you must make a few adjustments. 1. Create different content. Are you boring? Get rid of … Continue reading No Leads on Facebook? I have the Solution!!

Guaranteed ways to generate leads from Social Media

As a practicing agent and now broker owner, I’ve used social media with intention for the last five years.  In 2008 when I was introduced to Facebook, I had no idea that I would be able to build a successful lead generation platform online.   There is truth in the fact, “everything works, if you work”.  … Continue reading Guaranteed ways to generate leads from Social Media

IGTV – What are you waiting for? Use it Today!

What are you waiting for?  Start using IGTV for Real Estate Today! You are hearing it from me first.  Instagram TV launched as a separate platform in June.   The goal of IGTV is to give the user an experience with vertical video.  Most social media users watch video from their mobile devices in vertical view. … Continue reading IGTV – What are you waiting for? Use it Today!

You Have All This Stuff and No Engagement!

Social Media is a great platform to increase your bottom line.  However, if you are just a poster, sharer or liker, it’s time to get back to building relationships and great content.   If you build it they will come!  Just because you have a Facebook page or an Instagram account doesn’t mean you’ll generate leads.  … Continue reading You Have All This Stuff and No Engagement!

Are You Branded on Social Media?

Selling real estate today is much different from the 80’s, 90’s and early 2000’s.   I started selling real estate in 2001.  Then we walked, cold called and asked our sphere of influence for referrals.  Creating postcards, emails and newsletters was simple.  We used tools like publisher and adobe illustrator to design marketing.  Today any agent … Continue reading Are You Branded on Social Media?

The Top 7 Reasons We Don’t Act on Social Media!

Acting is often the easiest step to take when starting something new.  So, why won’t we ACT?  There are many reason we don’t act or simply start.   When I educate agents on social media and digital marketing, the comments I hear include: Carrie, “I’m just too old.” “I don’t want everyone to see my personal … Continue reading The Top 7 Reasons We Don’t Act on Social Media!

Let’s Talk About the DM

No, DM is not a dirty word!  It’s how we message each other on social media.  My generation is more likely to message via Facebook Messenger.  The next generation is more likely to use Snapchat and Instagram messaging.  I am more likely to receive a message via Facebook than on my mobile device.  Therefore, who … Continue reading Let’s Talk About the DM